In the series Sutura, I worked on the integration of the hospital’s visual identity into a building façade, inserting a 3D logo as a natural architectural element within the scene.
The challenge involved modeling and texturing the logo while maintaining accurate proportions and material coherence with the building. Since the façade featured a mirrored surface, the asset required careful handling of reflections, light interaction, and physically accurate material response.
I was also responsible for camera tracking (matchmoving), ensuring precise alignment between the filmed building and the digital element. The insertion required refined adjustments in perspective, scale, and parallax for seamless integration.
Finally, I handled the 3D rendering process optimized for compositing, ensuring consistent reflections, shadows, and lighting behavior so that the digital logo convincingly blended into the real architectural structure.
